Net income for second quarter 2010 was $231,567, a strong improvement from first quarter 2010, which was a loss of ($446,640) and 125% better than second quarter of 2009 at $103,090. Gross revenue for the second quarter 2010 was $2,360,031, a slight decrease from first quarter 2010 of $2,650,761 and a total gross revenue of $5,010,791 for the six months ended June 30, 2010.

“2010 has been an eventful year as we have added staff, diversified our marketing, and vigorously pursued our goal of registering with the SEC and moving off the Pink Sheets to the OTCBB,” stated Ideal Financial Chief Financial Officer, Ben Larsen. “We are pleased to see the results from our efforts to continue strong revenues while improving the bottom line.”

The entire registration form and full financial statements for IFSL can be found on the SEC’s Electronic Data-Gathering, Analysis, and Retrieval (EDGAR) web site.

For more information please join us on our daily Conference Calls:

Time:     10:00 AM & 6:00 PM Pacific Time Monday — Friday
Conference Number:     (712) 432-6148

Access Code:     100033

About Ideal Financial Solutions

Based in Las Vegas, Nevada, Ideal Financial Solutions (www.idealfsi.com) provides the education, support and automated tools to create additional cash resources, rapidly eliminate all non-asset-building debt and build financial independence. As a leader in personal cash flow management systems, Ideal uses its automated CashFlow Management(C) tools (www.myifs.com) and its Credit to Wealth Systems to assist individuals, families and small businesses in building financial independence. To view more information on Ideal’s new humanitarian program soon to be launched please visit www.idealgoodness.com. To view a short video demo of our services go to www.ibuildwealthclub.net.

For investors who would like to receive Ideal’s newsletter, please send your email address to: support@idealfsi.com

For the latest news and press, please visit www.idealfsi.com.

Forward Looking Statements. This release may contain forward-looking statements as well as historical information. Forward-looking statements may be identified by terms such as “may,” “will,” “should,” “could,” “expects,” “plans,” “intends,” “anticipates,” “believes,” “estimates,” “predicts,” “forecasts,” “potential,” or “continue,” or similar terms or the negative of these terms. Forward-looking statements, which are included in accordance with the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, may involve risks, uncertainties and other factors that may cause the company’s actual results and performance in future periods to be materially different from any future results or performance suggested by the forward-looking statements in this release. These risks include, without limitation, the risk that the company’s revenues will not continue to grow and that they may not meet projections because of a down turn in it’s new marketing efforts and that the company will not become, or will be significantly delayed in becoming, a fully reporting company for one or more reasons, including a decision by the company not to pursue fully reporting status, absence of capital or other resources to satisfy compliance status, an adverse action or decision by a regulatory agency or other event. The company expressly disclaims any obligation to update or revise any forward-looking statements found herein.

For additional information on Ideal Financial Solutions (OTC: IFSL) visit http://www.stockorange.com/client-profiles/ifsl

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“We’re thrilled to have hit this early and important milestone,” stated Ideal Financial Solutions CEO, Steve Sunyich. “It’s a testament to the traction we’re seeing and to the innate desire of humans to help other humans. And of course, this benevolent program also helps the giver create residual income while potentially enjoying significant tax benefits. For once, everybody wins.”

Sunyich continued, “In the first three months following our March 1, 2010 launch we have achieved our first goal of providing over 5,000 meals per month. We could not have accomplished this without our loyal club members.”

About Ideal Goodness:

Ideal Goodness endeavors to accomplish three significant objectives. First, it is about helping middle-income wage earners learn the secret of using tax dollars to increase their net income and help feed people on the verge of starvation. Second, it is about assisting our club members in building residual income to increase their gross income through a network of like-minded people. Finally, it is about profits for our shareholders. By creating a lifetime club member in this manner Ideal Financial Solutions reduces the cost of obtaining new club members and increase profits.

About Ideal Financial Solutions

Based in Las Vegas, Nevada, Ideal Financial Solutions (www.idealfsi.com) provides the education, support and automated tools to create additional cash resources, rapidly eliminate all non-asset-building debt and build financial independence. As a leader in personal cash flow management systems, Ideal uses its automated CashFlow Management(C) tools (www.myifs.com) and its Credit to Wealth Systems to assist individuals, families and small businesses in building financial independence. To view a short video demo of our services go to www.ibuildwealthclub.net. Please become a fan of Ideal Goodness on Facebook.com by going to www.facebook.com/idealgoodness and help us spread the word.

For investors who would like to receive Ideal’s newsletter, please send your email address to: support@idealfsi.com

For the latest news and press, please visit www.idealfsi.com

“Safe Harbor” Statement under the Private Securities Litigation Reform Act of 1995.

Forward Looking Statements. This release may contain forward-looking statements as well as historical information. Forward-looking statements may be identified by terms such as “may,” “will,” “should,” “could,” “expects,” “plans,” “intends,” “anticipates,” “believes,” “estimates,” “predicts,” “forecasts,” “potential,” or “continue,” or similar terms or the negative of these terms. Forward-looking statements, which are included in accordance with the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, may involve risks, uncertainties and other factors that may cause the company’s actual results and performance in future periods to be materially different from any future results or performance suggested by the forward-looking statements in this release. These risks include, without limitation, the risk that the company’s efforts to become a reporting company and ascend to the OTC Bulletin Board will be delayed or prohibited as a result of a failure of the company to meet governing requirements, regulatory reviews or other issues. The company expressly disclaims any obligation to update or revise any forward-looking statements found herein.

For additional information on Ideal Financial Solutions (OTC: IFSL) visit http://www.stockorange.com/client-profiles/ifsl

For hot penny stocks, daily small cap alerts, and stock market news alerts visit http://www.stockorange.com

LAS VEGAS, Dec. 10, 2009 (GLOBE NEWSWIRE) — After 22 months of continued growth, Ideal Financial Solutions, Inc. (Pink Sheets:IFSL – News) today announced a change in two key senior management positions. In an effort to better handle future growth and the company’s plan to move to a senior exchange next year, Kent Brown has been promoted to Chief Operations Officer and Ben Larsen has been promoted to Chief Financial Officer.

“With the overwhelming acceptance and growth of our low-cost online financial and humanitarian clubs, and the need to complete our 2008 and 2009 audits, we felt it best to shift some of our key team members to better prepare for our anticipated growth in 2010,” stated Steven Sunyich, CEO of Ideal Financial Solutions. “Because Mr. Brown has so much management experience and has worn several hats as our company has grown, he has a broad understanding of the day-to-day operations of the company. His new position as Chief Operations Officer is a perfect fit. We brought Mr. Larsen on because of his SEC experience, and we are very impressed with his contributions to the management team. We feel confident he will make an excellent Chief Financial Officer.”

“I am excited for the opportunity to oversee the operations of the company,” Brown said. “I enjoy working with the ‘nuts and bolts’ of an organization to improve how the systems work, and to make adjustments when needed.”

“Ideal is a great company and I could not be more thrilled to be part of the senior management team,” stated Larsen. “We have a powerful management team and a great business model. I see exciting things coming in 2010.”

About Ideal Financial Solutions

Based in Las Vegas, Nevada, Ideal Financial Solutions (www.idealfsi.com) provides the education, support and automated tools to create additional cash resources, rapidly eliminate all non-asset-building debt and build financial independence. As a leader in personal cash flow management systems, Ideal uses its automated CashFlow Management(C) tools (www.myifs.com) and its Credit to Wealth Systems to assist individuals, families and small businesses in building financial independence. To view more information on Ideal’s new humanitarian program soon to be launched please visit www.idealgoodness.com. To view a short video demo of our services go to www.ibuildwealthclub.net.

For investors who would like to receive Ideal’s newsletter, please send your email address to: support@idealfsi.com

For the latest news and press, please visit www.idealfsi.com.

Forward Looking Statements. This release may contain forward-looking statements as well as historical information. Forward-looking statements may be identified by terms such as “may,” “will,” “should,” “could,” “expects,” “plans,” “intends,” “anticipates,” “believes,” “estimates,” “predicts,” “forecasts,” “potential,” or “continue,” or similar terms or the negative of these terms. Forward-looking statements, which are included in accordance with the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, may involve risks, uncertainties and other factors that may cause the company’s actual results and performance in future periods to be materially different from any future results or performance suggested by the forward-looking statements in this release. These risks include, without limitation, the risk that the company’s revenues will not continue to grow and that they may not meet projections because of a down turn in it’s new marketing efforts and that the company will not become, or will be significantly delayed in becoming, a fully reporting company for one or more reasons, including a decision by the company not to pursue fully reporting status, absence of capital or other resources to satisfy compliance status, an adverse action or decision by a regulatory agency or other event. The company expressly disclaims any obligation to update or revise any forward-looking statements found herein.

For additional information on Ideal Financial Solutions, Inc. (OTC: IFSL) visit http://www.stockorange.com/ifsl

For hot penny stocks and daily stock market news alerts visit http://www.stockorange.com

LAS VEGAS, Dec. 4, 2009 (GLOBE NEWSWIRE) — Ideal Financial Solutions (Pink Sheets:IFSL – News), a leader in personal cash flow management and debt elimination services, today announced pre-launch information about their Ideal Goodness program. A revolutionary new humanitarian endeavor, Ideal Goodness is designed to help give nourishing food to starving people around the world, and provide at-home jobs for the unemployed.

Steven Sunyich, CEO of Ideal Financial Solutions states, “Giving is always the first step to receiving and there has never been a time when more people need help. Each Ideal Goodness member could provide over 400 nourishing meals per year to one of many starving people around the world. Our goal is to help provide over 1000 meals by 12/31/09 and 10,000 meals per month by the end of 2010. It costs nothing through the Ideal Goodness program and there may be some compensation for those working from home assisting with the Ideal Goodness program. We expect to launch early in 2010 with more updates.”

Ideal will reach out to the tens of thousands of active club members and anyone interested on joining the Ideal Goodness cause. The planned structure of the program allows members to give nourishing food to starving people each month and incur no actual cost. The program also provides at-home jobs to those out of work.

For more information or to join Ideal Goodness, call 800-230-4043 ext. 716 or follow us on facebook.com, Ideal Goodness and become a fan.

About Ideal Financial Solutions

Based in Las Vegas NV, Ideal Financial Solutions (www.idealfsi.com) provides the education, support and automated tools to create additional cash resources, rapidly eliminate all non-asset-building debt, and build financial independence. As a leader in personal cash flow management systems, Ideal uses its automated CashFlow Management(C) tools (www.myifs.com) and its Credit to Wealth Systems to assist individuals, families and small businesses in building financial independence. To view a short video demo of our services go to www.ibuildwealthclub.net.

For investors who would like to receive Ideal’s newsletter, please send your email address to support@idealfsi.com

For the latest news and press, please visit www.idealfsi.com

“Safe Harbor” Statement under the Private Securities Litigation Reform Act of 1995

Forward Looking Statements:

This release may contain forward-looking statements as well as historical information. Forward-looking statements may be identified by terms such as “may,” “will,” “should,” “could,” “expects,” “plans,” “intends,” “anticipates,” “believes,” “estimates,” “predicts,” “forecasts,” “potential,” or “continue,” or similar terms or the negative of these terms. Forward-looking statements, which are included in accordance with the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, may involve risks, uncertainties and other factors that may cause the Company’s actual results and performance in future periods to be materially different from any future results or performance suggested by the forward-looking statements in this release. These risks include, without limitation, the risk that the company will not be able to feed enough starving people to make a difference and as a result the company’s efforts to become a reporting company and ascend to the OTC Bulletin Board will be delay or prohibited as a result of a failure of the Company to meet governing requirements, regulatory reviews or other issues. The Company expressly disclaims any obligation to update or revise any forward-looking statements found herein.

For additional information on Ideal Financial Solutions, Inc. (OTC: IFSL) visit http://www.stockorange.com/ifsl

For hot penny stocks and daily stock market news alerts visit http://www.stockorange.com

For additional information on Ideal Financial Solutions, Inc. (OTC: IFSL) visit http://www.stockorange.com/ifsl

For hot penny stocks and daily stock market news alerts visit http://www.stockorange.com

LAS VEGAS, Nov. 27, 2009 (GLOBE NEWSWIRE) — Ideal Financial Solutions, Inc. (Pink Sheets:IFSL – News) is pleased to announce that for year-to-date October 31, 2009, our unaudited revenue has increased over 1,000% compared with the same ten months of 2008. This growth represents 25 consecutive months with an increase over the same period in the previous year.

“Our auditors have not completed our audit, and therefore we have no specific financial information to release. However, we wanted to share our continued growth with our shareholders,” stated Chris Sunyich, President of Ideal Financial Solutions.

“Moreover, we believe that this progress affirms our diversified marketing plan and, perhaps most importantly, the durability of our business model,” Sunyich added. “Last year, as financial markets were in peril, we saw dramatic increases in the use of our solutions. It’s emboldening to see consumers choosing us in larger numbers today, and it validates our belief that personal fiscal responsibility is a trend, not a fad, and that we will continue to be an active player in this market.”

About Ideal Financial Solutions

Based in Las Vegas, Nevada, Ideal Financial Solutions (www.idealfsi.com) provides the education, support and automated tools to create additional cash resources, rapidly eliminate all non-asset-building debt and build financial independence. As a leader in personal cash flow management systems, Ideal uses its automated CashFlow Management(c) tools (www.myifs.com) and its Credit to Wealth Systems to assist individuals, families and small businesses in building financial independence. To view more information on Ideal’s new humanitarian program soon to be launched please visit www.facebook.com/idealgoodness. To view a short video demo of our services go to www.ibuildwealthclub.net.

For investors who would like to receive Ideal’s newsletter, please send your email address to: support@idealfsi.com

For the latest news and press, please visit www.idealfsi.com.

Forward Looking Statements. This release may contain forward-looking statements as well as historical information. Forward-looking statements may be identified by terms such as “may,” “will,” “should,” “could,” “expects,” “plans,” “intends,” “anticipates,” “believes,” “estimates,” “predicts,” “forecasts,” “potential,” or “continue,” or similar terms or the negative of these terms. Forward-looking statements, which are included in accordance with the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, may involve risks, uncertainties and other factors that may cause the company’s actual results and performance in future periods to be materially different from any future results or performance suggested by the forward-looking statements in this release. These risks include, without limitation, the risk that the company’s revenues will not continue to grow and that they may not meet projections because of a associated with the company’s new marketing and other initiatives will exceed associated revenues and that the company will not become, or will be significantly delayed in becoming, a fully reporting company for one or more reasons, including a decision by the company not to pursue fully reporting status, absence of capital or other resources to satisfy compliance status, an adverse action or decision by a regulatory agency or other event. The company expressly disclaims any obligation to update or revise any forward-looking statements found herein.

For additional information on Ideal Financial Solutions, Inc. (OTC: IFSL) visit http://www.stockorange.com/ifsl

For hot penny stocks and daily stock market news alerts visit http://www.stockorange.com